Market.
Writing a book is not the same as publishing one. And publishing a book is not the same thing as marketing one.
At Entrechat Press, we approach book marketing the same way we approach writing and publishing: thoughtfully, strategically, and with respect for your time and energy.
Our goal is to help the right readers find your work, understand why it matters, and stay connected to your ideas long after launch.
We believe that the most effective book marketing:
Starts long before launch
Is rooted in ideas, not gimmicks
Builds trust before asking for attention
Compounds over time rather than spiking and disappearing
Your book is a long-term asset. And everything we offer is designed to support that reality.
01
Your Essential Asset Stack
What We Focus On
02
Content-Led Demand
03
Relationship-Driven Outreach
04
Strategic Paid Amplification
Marketing Support Options
All of our authors follow the same underlying strategy. The main difference is how much you want to do yourself.
Marketing Strategy & Consultation
For authors who want clarity and a plan, but don’t need execution support.
This is for you if you’re capable, motivated, and just want to know what to focus on.
Includes:
A Book Positioning + Message Spine
Clear guidance on who the book is for and what it’s really about
Platform recommendation. LinkedIn or Instagram
A 90-day marketing roadmap
Pre-launch, launch, and post-launch sequencing
Three 30-minute strategy calls
Done-With-You Marketing
For authors who want support, structure, and accountability, but still want to be the face of their work.
This is the most common option.
Includes:
Everything in Strategy & Consultation
A 90-day content plan tied directly to your book
Support turning the book into a public thinking project
Weekly or bi-weekly feedback on posts and newsletters
Launch planning and messaging
Outreach guidance for podcasts and communities
Collaborative setup of core marketing assets
Done-For-You Marketing
Best for authors who want the system running without managing every moving part.
This is a high-touch option for busy authors.
Includes:
Content strategy and execution on your behalf
Newsletter writing and scheduling
Launch coordination and messaging
Outreach support and follow-ups
Light paid ads during launch and post-launch
Full setup of core marketing assets
Is This the Right Fit?
Our marketing support is designed for authors who:
Care about substance over shortcuts
Want long-term visibility, not just launch week attention
Are willing to show up consistently
Value strategy, clarity, and trust
If that sounds like you, we’d love to talk.